New Apple iPhone Ads Focus on Web Experience (news/iphone-hardware/new-apple-iphone-ads-focus-on-web-experience-20080206437)
February 6, 2008
Apple has posted two new iPhone ads on their website. Cars (http://www.apple.com/iphone/ads/ad17/) and Facebook (http://www.apple.com/iphone/ads/ad16/) are similar in style to the existing ad campaign showing online usage capabilities of the iPhone followed by a phone call.
After months of silence, Bob Levitus (Houston Chronicle) wanted to “share my opinion of iPhone after seven months of heavy use.” After saying that he couldn’t “imagine living without one” way back in July, Levitus adds “that is still true today, as well.” Seven months later, he says, “I believe the iPhone is the best darn mobile phone money can buy.” “Where else,” he wonders, could “can you find a world-class phone, plus video, audio, Web and e-mail, all in a single hand-held device with an intuitive user interface?”
Customers who’d like to carry more music, photos, and videos with them now have new models of iPhone and iPod touch with double the memory from which to choose. The revolutionary iPhone now comes in a new 16GB model for $499. It joins the 8GB model for $399. And the iPod touch now comes in a new 32GB model for $499. It joins the 16GB and 8GB models for $399 and $299, respectively.
iPhone Now Available in 16GB (news/iphone-hardware/iphone-now-available-in-16gb-20080205436)
February 5, 2008
Apple has just started offering the iPhone in a 16GB version, priced at $499. The iPod Touch is now available in a new 32GB version, also priced at $499.
You have an upcoming meeting with a colleague who works clear across town. Wouldn’t it be great if you could get directions to her office in just a few seconds? Thanks to the tight integration between Address Book and Google Maps, you can. Find out how by watching the latest Quick Tip of the Week.
The world’s thinnest notebook is now shipping, Apple announced today. MacBook Air measures an unprecedented 0.16-inches at its thinnest point. And at its maximum height of 0.76-inches, it’s less than the thinnest point on competing notebooks.
Apple also announced that the free Apple TV software update enabling movie rentals is not quite finished and will now be available in another week or two.
Data detectors—a new feature in Leopard Mail—lets you quickly create a new contact in your Address Book, map an address, or create an iCal event. How does it work and how can you take advantage of the data detectors in Mail? Watch the latest Quick Tip of the Week to find out.
iPhone Sales Numbers Not Adding Up (news/iphone-hardware/iphone-sales-numbers-not-adding-up-20080128435)
January 28, 2008
Last week, both Apple and AT&T reported their earnings. Apple has reported 3.7 million in iPhone sales worldwide, while AT T had a paltry 2 million iPhone activations leading many to wonder as to why the gap between the two.
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